Mark Woollen and Associates, best know for creating some of the most memorable and award winning motion picture advertising in the last 20 years from 'Schindlers List' to 'Slumdog Millionaire', has launched a new company, i-Trailers™, LLC to produce content rich, interactive i-Trailers™ using a proprietary, patent-pending platform developed specifically for the company.
With i-Trailers™, anyone with an internet connection can access all the behind-the scenes information from a film-- there's no special software needed. i-Trailers™ enable the viewing audience to click anywhere on a trailer and get information about the movie from fun facts about the characters and locations, to the music, behind the scenes video, merchandise, and everything in between. You can even buy or pre-order your movie tickets instantly at the end of an i-Trailer™.
"i-Trailers™ offer filmmakers and studios the opportunity to continually refresh the online trailer experience while engaging the audience more deeply into what is special about a film," said Woollen, CEO of i-Trailers™, LLC. "The i-Trailer™ can also be fully customized and localized, so they are well suited for global campaigns," adds company senior vice president Sohini Sengupta.
i-Trailers, LLC employs a creative staff of highly skilled programmers, writers, and designers to bring i-Trailers™ to life. And with new technology on the horizon for Apps and mobile devices, the company will continue to deliver new ways to interact with consumers into the future.